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Expansion & Revenue

Grow revenue from the customers you already have.

CSNook links customer health to revenue, so CS, sales and leadership work from the same picture. Spot expansion moments early, prepare every renewal ahead of time and forecast with confidence.

Renewals · next 90 days
Harbor WorksHealth 82Upsell ready40 days
Acme RetailHealth 74Add seats52 days
Globex LogisticsHealth 48At risk61 days
Cedar LabsHealth 32Save play77 days
Revenue, powered by customer insight

Turn customer data into expansion and renewals.

Expansion signals

Find upsell and cross-sell moments from usage, health and lifecycle data, and route them to account managers.

Health-directed revenue

Connect health changes to renewal likelihood and growth potential for every account.

Proactive renewals

Renewal reminders, tasks and risk alerts keep every renewal on track well before the date.

Lifecycle playbooks

Automate adoption, renewal and expansion plays so every account gets the same quality of attention.

Revenue visibility

MRR and ARR trends across the book, by segment, plan and CSM.

Plans and tiers

Track which plan each customer is on and where they're ready to move up.

Every stage

Revenue starts with the first onboarding task.

Onboarding

Faster time to value

Templates and early usage tracking prevent drop-offs and set up lifetime value from day one.

Adoption

Value realised

Health changes guide outreach, so CS effort goes where it moves revenue.

Growth

Expansion and renewals

Usage and lifecycle data reveal upsell moments and keep renewals predictable.

Deep dive

Built for every stage of growth.

Expansion

Know when an account is ready to grow.

Build a segment for healthy, growing accounts and let CSNook keep it current. Trigger a playbook that alerts the account manager the moment an account qualifies.

  • Health and usage based segments
  • Automatic hand-off to account managers
  • Shared visibility for CS and sales
Segment · High value clients
MRRgreater than1,000
ANDStageis any ofAdoptionOnboarding
ANDHealth scoreat least60
HWARASGL+4
8 members · updates live
Renewals

No renewal arrives as a surprise.

Playbooks start the renewal process months ahead, check health along the way and branch into a save plan when risk appears.

  • Pre-renewal tasks and reminders
  • Risk branches with if/else logic
  • Escalations to the right owner
Account enters segmentHigh value clients
Wait 3 days
Health score below 50?
Yes
Create taskfor account CSM
No
Send emailwelcome to premium
Revenue

See revenue and plans side by side.

Calculated metrics and plan data show where revenue comes from and which customers are ready to move up a tier.

  • Net revenue retention and custom formulas
  • Clients by plan
  • MRR on every account card
Calculated metric
Net revenue retention = ( SUM(mrr) today ÷ SUM(mrr) 12 months ago ) × 100
Applies toAll clients
Shown onCompany panel, reports
Clients by plan
Enterprise 6
Pro 5
Starter 7
Nook AI

Revenue intelligence with Nook AI

Nook AI reads the conversations behind the numbers.

Risk before revenueLive

Churn reasons surface before they reach the forecast.

Expansion questionsComing soon

"Which healthy accounts are ready to upgrade?"

Drafted outreachComing soon

Renewal and upsell emails drafted for your review.

Explore Nook AI
Which accounts are at risk of churning this month?
Read 18 accounts, 214 conversations

3 accounts need attention before renewal.

CL
Cedar Labs
Usage down 38% · champion left
32
GL
Globex Logistics
2 open escalations
48
+ Create tasksEnroll in Save playbook
FAQ

Questions, answered.

How does CSNook find expansion opportunities?

Build segments using health, usage, MRR and plan. Accounts that qualify appear automatically, and a playbook can notify the account manager.

Can CSNook help with renewals?

Yes. Use playbooks for pre-renewal tasks and reminders, with branches for at-risk accounts, and alerts when health drops.

Can sales and CS share the same view?

Yes. Everyone works from the same company profiles, segments and reports.